Project Brief
Our latest motion graphic video project at Benchmark International showcases the impressive array of deals we completed in the first quarter of 2024. This project drew inspiration from a competitor's flip book-style animation, which, while effective, lacked the dynamic presence we envisioned. Their approach was straightforward, presenting transactions in a linear, page-turning format. Determined to elevate our presentation, I infused our video with captivating animations and transitions, creating a visually engaging narrative that highlights the significance and impact of each deal. The enhanced design and animated elements provide a "wow factor" that not only captures attention but also underscores our commitment to excellence and innovation in the industry.
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Project Brief
As the senior designer for Benchmark International, I spearheaded the creation of a compelling video ad centered around the concept of "evolving your business," a phrase that has been gaining traction within our industry. Recognizing the opportunity to capitalize on this trend, I envisioned a dynamic and inspiring narrative that encapsulates the essence of business transformation. The video features a series of powerful visuals and animations illustrating the journey from a traditional business model to a modern, innovative enterprise. Through strategic storytelling and visually striking design elements, we aimed to resonate with our audience, conveying the message that Benchmark International is the ideal partner to guide and support their evolution. The final product not only highlights our expertise but also positions us at the forefront of this burgeoning movement in the business world.
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Creating the about video for Dynamic Omni Channels was a pivotal project in our company's marketing arsenal. As the marketing manager, I orchestrated a seamless blend of resources to craft a compelling narrative. Utilizing carefully selected stock videos, modified motion graphic templates, and keyframe animations, I visually articulated the essence of the brand's innovation and service offerings. This approach allowed us to effectively convey the company's dynamic capabilities and industry expertise, positioning Dynamic Omni Channels as a leader in the market.
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As a senior member of Benchmark International's marketing team, I recently spearheaded the creation of a compelling motion graphic for our social media campaign celebrating our latest award win. Crafting this piece was a rewarding opportunity to showcase Benchmark International's success and reinforce our leadership position to a wider audience across social media platforms.
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